It sounds too good to be true. Some “vigilant” NGO filed a case against Vodafone for it’s spurious campign to promote more usage of talktime. There were enough suckers to join the fun. The consumer court ruled that this is akin to using lottery/ gamble.

Now we all know that Indians make such a hue and cry about morals that its embarassing. Nevertheless, the court ruled in favour of the NGO which had filed a case and fined Vodafone India to the tune of 50 lakhs.

I am sure that lawyers are cheaper than paying up the fine. I would be surprised indeed if Vodafone pays up meekly. Although, it is nothing as compared to their projected earnings.