Duh. This is the level to which Virgin Mobile stoops, atleast in US. I wonder whether they can pull of something like this on Indian airwaves. There was a lull in their advertising but the billboards are back and with increased intensity. They are betting big on their incoming calls being paid with branded handsets.
It only goes to prove that the new players would do anything to grab attention and vie for the new customers. I believe that the only way to add customers and retain them is via superior service levels rather than gimmicks like these or the Voadfone’s pug. It only adds choas to the confusion because there is no clear message to the customers. Many people are pissed off or even daunted to talk to the “agents” because they remain faceless and nameless. This means that most of the complaints remain unresolved. I still have to see some kind of an open interaction with the telecom companies and the customers on the websites or otherwise on an open forum where the top heads address the concerns. Once the media comes on in it, I am sure it would give them a lot of mileage. They would be much better off with ideas like these rather than have an idiot endorsing their products for a fancy fee.
By the way, most of the Indians use water for ablutions. It is much more safer and cleaner.
This content is published under the Attribution-Noncommercial-Share Alike 3.0 Unported license.
Related posts:
- Virgin India Mobile: New service that never happened Virgin Mobile was deflowered by Department of Telecom for not complying with licence norms. For those who have come late,...
- Virgin India Mobile: Launches legal Why would a company choose it’s name as “Virgin”; I have no clue. The unholy alliance between Tatas and Virgin...
- Virgin India Mobile: Lots of press Fact is that if Richard Branson tries to sell “anything”, he would make an issue of “nothing” to sell “something”....
- Virgin India Mobile: sucks? So far, I have not had user reviews. A Google search with search line “virgin mobile sucks” reveals a lot....
- Virgin India Mobile: Now in Google Search The blog posts are in top 10 of the search results. Not a very flattering way to start the mobile...
- Virgin India Mobile: New take They came with a bang and ended up with a whimper. There were many people to take on their claims...
- Virgin India Mobile: PR division upset! This is the follow up to the earlier post on the email from their PR division. To their credit, they...
- Virgin India Mobile: Think hatke They have brilliant ad campaigns backed by one of the lousiest customer care services. This explains their tag line, “think...
- Virgn India Mobile: Grey areas Mobile Virtual Network Operator or MVNO is a “backdoor” entry in Indian telecom. Indian laws don’t allow this at all....
- BSNL’s service under fire This has to be the case if BSNL insists on it’s crappy service as broadband. BSNL has screwed up on...
