I decided to stick around after lunch time today to file in the application. It is a simple process. One has to purchase a postal order (from any post office in the country), attach it to the application after filling in the details on postal order (for 10 bucks) and you are good to go.

Submit it to the PIO and wait for the answer from them. I wonder what has been the reaction from their office after getting a detailed questionnaire. Lets wait for the answers (next year).

I am keeping my fingers crossed. My contention is that you make the top incumbent come clean on the prices which would help you to negotiate the prices with say Airtel. At least I would have a broad idea as to how the revenues are split, what are the issues that need to be sorted out and confront TRAI with the same to issue policy decisions (perhaps Department of Telecom too).

I think, all it needs is a simple will to do something instead of getting mired in the red tapism. I have already written to the DoT Secretary (R Chandrashekhar) but he has not replied so far. I am not even sure whether the email has landed in his inbox.

Some time later next year, if everything goes well, I might plan to meet him in person.

The idea is to get broadband liberated; so that at least I get the best value for my money. I’d rather have a functional DSL first for starters; fiber can wait for some time.

I was also surprised to see BSNL’s equivalent IPTV packages in their customer care. I am not sure how this would work out or what is the customer review. Although it is a good option for time shift TV but with bundled speeds of 256kbps, I am not eager to join them. With customer resolution at local BSNL exchange, I am not keen to run around to get my service fixed in case of any “issues”.

Lets keep our fingers crossed.

Tags: Airtel, API, Broadband, BSNL, BSNL Broadband, Department of Telecom, DoT, IPTV, Telecommunications India, TRAI

A couple of days back I had written about cloud computing; whether or not it is relevant to Indian scenario given the state of the broadband networks and how they function. 4G is not yet launched and we still have to see it’s widespread deployment.

It can also be argued that Cloud computing offers a “cheaper alternative” for net access. For all the noise behind Chrome OS, it remains a re-worked implementation of Linux under the core with fancy “apps” and the browser as central to the computing experience.

To be honest, I hardly use my laptop for anything else. My computing time is solely meant for web access and once Google Voice/Skype have sense enough to implement the technology across the browsers, the other mode of “desktop applications” would become redundant.

It can also be argued about Google OS to be a cheap and effective way to roll out the product or say something like Airtel coming up with a fancy idea of having Airtel-Google branded laptops or netbooks being given “free” with contracts. However, for all this optimistic line of thought, I feel that the market is still not ripe to jump the gun.

Lets see what does Eric Schmidt has to say about it:

With Chrome OS, we have in development a viable third choice in desktop operating systems. Before there was no cloud computing alternative—now we have a product which is fast, robust and scalable enough to support powerful platforms. It’s something computer scientists have been dreaming about for a very, very long time. The kind of magic that we could imagine 20 years ago, but couldn’t make real because we lacked the technology. As developers start playing with our beta Cr-48 Chrome OS computer, they’ll see that while it’s still early days it works unbelievably well. You can build everything that you used to mix and match with client software—taking full advantage of the capacity of the web.

Ignore the brave words.

There is a competing product from Google: Android. It can again be effectively argued that they are separate and none can be adapted for other usage. I digress.

Android, despite ruling the roost on the mobile handsets, needs a lot more polish and push from Google to make it auto upgradeable. I own one from Samsung and hate the loaded crapware. I’d have to flash the ROM and install something else but that’s left from some other day.

Yet in this saga, can Google ever hope to monetise it’s offering? I can assume that after the Chrome OS reaches a critical mass (if and ever), it would be flooded with advertisements. Owning a laptop with loaded Chrome OS is the perfect platform for targetting those niggly ads that guarantee you a better erection in bed. In any case, the volumes are going to come only from the enterprise and that is not going to change in a hurry.

Brave words indeed but here’s a sampling of the common sense that has prevailed in the dark corners of cyberspace:

And any reasonably competent IT executive can plainly see that Google, for all of their algorithmic might, isn’t known for product longevity.

Sure, their core web products have been around for a while and aren’t going anywhere. But they launch a lot more products every year that we quickly forget about, and many of the unsuccessful products are quietly discontinued a few months or years later.

Google’s just not in the business of providing long-term support for an unsuccessful product line. It’s part of what allows them to keep releasing new things all the time while geeks declare Microsoft a boring old dinosaur. But IT departments need their platform vendors to behave much more like Microsoft.

Sad but true.

Hence, in this scenario, I don’t foresee a bright future but it seems to be another flash in the pan from the mavericks. It’s hard to say how this shapes up, how they advertise or strike deals with the manufacturers or how they wish to tone up their advertising platform.

Tags: Advertisement, Advertising, Airtel, android, Broadband, Computing, crapware, Google, handsets, India, laptop, Linux, Microsoft, Mobile, Opera, operating system, Telecommunications India

There are things that don’t cease to amaze me. Top of the mind recall is the massive “re-structuring” exercise to “re-brand” Airtel “logo”. It is rumored that the entire jing bang cost them nearly 300 crores.

If that is the case, lets see what 300 crores can get. For once, they could have invested in better human resources, beef up their call centers (instead of out sourcing them to dick heads), lay down more lines for broadband, subsidize the access to resources and extend fibre to my premises, if at all.

Of course, those on mobiles would say that this is good serious money to tone up the network and perhaps improve the service delivery front.

No nothing of that sort happened.

Instead we have Sunil Bharti Mittal sporting a T Shirt emblazoned by his logo (in Delhi’s winter chill, perhaps) posing on for the cameras splashed on the news papers. Hey look, thats what serious money can get you. Publicity. Which also means that none of the “serious questions” would ever be raised.

Why this sudden change? Does Airtel want to reflect on it’s global image and makeover? I am not an expert in these matters but seriously, I don’t ever give a F to the logo change. No one gives a damn to a company they are dependent on for their mobile telephony needs and I see Airtel morphing into another BSNL, a tired run of the mill operator who has ceased to “delight”.

Blame it on my cynicism or year end blues or whatever. As this blog grows in it’s age (and perhaps maturity and depth), I see the same old jaded faces and “excitement” at the “fastest growing industry”. Lies and damned lies.

Perhaps the idiots would ever bother to ponder and reflect on the wasted 300 crores. As someone on Twitter had pointed it out that it resembles a worm squiggling over splattered red paint. I am not sure how accurate this comment really is but well there is a good take on Faking news.

Tags: Airtel, Broadband, BSNL, Idiots, Mobile, Mobiles, Opera, Sunil Bharti Mittal, Telecommunications India, Twitter